Full Job Description
Join Our Team as a Social Media Manager!
Are you passionate about social media and ready to take your career to the next level? Alaskan Adventures Inc., a leading outdoor exploration company based in the picturesque town of Petersburg, Alaska, is seeking an innovative and strategic Social Media Manager. If you're excited about creating engaging content that inspires adventure and connects with nature enthusiasts, we want to hear from you!
About Us
Alaskan Adventures Inc. has been a prominent name in adventure tourism for over a decade, providing unforgettable experiences for travelers from around the globe. Our mission is to connect people with the breathtaking landscapes and rich culture of Alaska. We offer a range of services, including guided tours, wildlife excursions, and immersive cultural experiences. Our commitment to sustainability and community partnership has garnered numerous awards and accolades over the years.
The Role
The Social Media Manager will play a crucial role in shaping and enhancing our brand’s digital communication. You will work closely with our marketing team to develop and implement effective social media strategies that align with our overall business objectives. This is not just a job; it’s an opportunity to help us tell the incredible stories of Alaska!
Key Responsibilities
- Develop and execute a comprehensive social media strategy that drives brand awareness and engagement.
- Create, curate, and manage published content across various platforms, including Facebook, Instagram, Twitter, and LinkedIn.
- Analyze and report on social media metrics, using data-driven insights to refine strategy and optimize engagement.
- Engage with our online community, responding to comments, messages, and reviews promptly and professionally.
- Collaborate with internal teams, including marketing, sales, and customer service, to ensure a cohesive brand message.
- Research and stay up-to-date with the latest trends in social media and tourism, employing innovative methods to reach our audience.
- Run target ad campaigns, evaluating performance and adjusting strategies to maximize ROI.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager or in a similar role, preferably within the tourism or outdoor recreation industry.
- Exceptional writing and communication skills with an aptitude for creating engaging content.
- Strong analytical skills and experience with social media analytics tools.
- In-depth knowledge of various social media platforms and best practices.
- Ability to work independently and in a fast-paced team environment.
- Familiarity with SEO principles and content marketing is a plus.
Benefits
At Alaskan Adventures Inc., we value our employees as our greatest asset. We offer a competitive salary and an array of benefits designed to support you and your family, including:
- Health, dental, and vision insurance options.
- 401(k) plan with company matching.
- Flexible work hours to support work-life balance.
- Generous vacation and paid time off policies.
- Discounts on our services and trips.
- Opportunities for professional development and training.
Our Culture
At Alaskan Adventures Inc., we are committed to fostering an inclusive workplace where creativity and innovation thrive. Our team is passionate about the great outdoors and dedicated to providing our customers with thrilling experiences in one of the most beautiful places on Earth. We encourage collaboration, celebrate diversity, and believe that every voice matters.
Why Petersburg, Alaska?
Petersburg is a small town with big heart, surrounded by stunning natural scenery. Known as the “Little Norway” of Alaska, it boasts a rich cultural heritage and strong community spirit. Living in Petersburg means you are never far from adventure—whether sea kayaking, hiking through lush forests, or enjoying local festivals.
Join Us!
If you are ready to embark on an exciting journey as our Social Media Manager, we would love to hear from you! Please submit your resume and a cover letter detailing your experience and why you would be a fantastic fit for Alaskan Adventures Inc.
We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Let’s make waves in the world of social media together!